La revolución del marketing : la táctica dicata la estrategia (Registro nro. 57711)

Detalles MARC
000 -LEADER
fixed length control field 00554nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9684223569
040 ## - CATALOGING SOURCE
Original cataloging agency AR-CtUCP
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ries, Al
245 10 - TITLE STATEMENT
Title La revolución del marketing : la táctica dicata la estrategia
Statement of responsibility, etc. Ries, Al - Trout, Jac
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. McGraw-Hill/Interamericana de España
Date of publication, distribution, etc. 1989
Place of publication, distribution, etc. Bogotá
-- Colombia
300 ## - PHYSICAL DESCRIPTION
Extent 216
521 ## - TARGET AUDIENCE NOTE
Target audience note PUBLICIDAD - ADMINISTRACION -
546 ## - LANGUAGE NOTE
Language note ESPAÑOL
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision MERCADOTECNIA - TACTICAS - ESTRATEGIAS - MARKETING -
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Trout, Jac
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Corrientes Corrientes Sala 15/04/2023 DONACION   658.8 RIE 327 15/04/2023 1 15/04/2023 LIBRO