Marketing internacional (Cateora) (Registro nro. 53062)

Detalles MARC
000 -LEADER
fixed length control field 00717nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 970105752x
040 ## - CATALOGING SOURCE
Original cataloging agency AR-CtUCP
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 10 - TITLE STATEMENT
Title Marketing internacional (Cateora)
Statement of responsibility, etc. Cateora, Philip R.; Graham, John L.
250 ## - EDITION STATEMENT
Edition statement 12a.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. McGraw-Hill Interamericana
Date of publication, distribution, etc. 2005
Place of publication, distribution, etc. México
-- México
300 ## - PHYSICAL DESCRIPTION
Extent 698
500 ## - GENERAL NOTE
General note Libro repuesto por la alumna Bianchi, Tamara Jisela
521 ## - TARGET AUDIENCE NOTE
Target audience note INTERNACIONAL
546 ## - LANGUAGE NOTE
Language note ESPAÑOL
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
General subdivision MARKETING INTERNACIONAL - MERCADO INTERNACIONAL - COMERCIO MUNDIAL - COMERCIO INTERNACIONAL - MARKETING GLOBAL - ESTRATEGIAS DE MARKETING GLOBAL
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L.
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Corrientes Corrientes Biblioteca 15/04/2023 COMPRA   339.9 CAT 17975 15/04/2023 7 15/04/2023 LIBRO