Marketing internacional (Registro nro. 51637)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00524nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230410s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 970101118x |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AR-CtUCP |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Czinkota, Michael R. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing internacional |
| Statement of responsibility, etc. | Czinkota, Michael R. ; Ronkainen, Ilka A. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | McGraw-Hill/Irwin |
| Date of publication, distribution, etc. | 1996 |
| Place of publication, distribution, etc. | México |
| -- | México |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 819 |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | INTERNACIONAL |
| 546 ## - LANGUAGE NOTE | |
| Language note | ESPAÑOL |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | MARKETING INTERNACIONAL -MERCADO - |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ronkainen, Ilka A. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Corrientes | Corrientes | Biblioteca | 15/04/2023 | COMPRA | 339.9 CZI | 14326 | 15/04/2023 | 7 | 15/04/2023 | LIBRO |