Marketing estratégico (Registro nro. 50991)

Detalles MARC
000 -LEADER
fixed length control field 00690nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9701045962
040 ## - CATALOGING SOURCE
Original cataloging agency AR-CtUCP
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Walker, Orville
245 10 - TITLE STATEMENT
Title Marketing estratégico
Statement of responsibility, etc. Walker, Orville - Boyd, Harper W. - Mullins, John - Larréché, Jean-Claud
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Mc Graw Hill
Date of publication, distribution, etc. 2005
Place of publication, distribution, etc. México
-- México
300 ## - PHYSICAL DESCRIPTION
Extent 431
500 ## - GENERAL NOTE
General note ECONOMICAS -
521 ## - TARGET AUDIENCE NOTE
Target audience note ADMINISTRACION - PUBLICIDAD
546 ## - LANGUAGE NOTE
Language note ESPAÑOL
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing -
General subdivision ESTRATEGIA , ESTRATEGIAS DE MARKETING , ORGANIZACION , PLANEACION
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Claud
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Larréché, Jean
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mullins, John
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Corrientes Corrientes Biblioteca 15/04/2023 COMPRA   658.8 WAL 12862 15/04/2023 1 15/04/2023 LIBRO