Fundamentos de marketing (Kotler) (Registro nro. 40857)

Detalles MARC
000 -LEADER
fixed length control field 00743nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230410s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789702611868
040 ## - CATALOGING SOURCE
Original cataloging agency AR-CtUCP
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Fundamentos de marketing (Kotler)
Statement of responsibility, etc. Kotler, Philip; Armstrong, Gary
250 ## - EDITION STATEMENT
Edition statement 8a.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson Educación
Date of publication, distribution, etc. 2008
Place of publication, distribution, etc. México
-- México
300 ## - PHYSICAL DESCRIPTION
Extent 656
521 ## - TARGET AUDIENCE NOTE
Target audience note INTERNACIONAL- NUTRICION- CONTADOR - ADMINISTRACION - PUBLICIDAD - INGENIERIA - ABOGACIA
546 ## - LANGUAGE NOTE
Language note ESPAÑOL
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element NUTRICION -
General subdivision MARKETING - PROCESO DEL MARKETING - MERCADO - CONSUMIDORES - PRODUCTO - ESTRATEGIA DE MARKETING - ADMINISTRACION - EXTENSION DEL MARKETING - MERCADO GLOBAL- ETICA DE MARKETING
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Regional Posadas Regional Posadas Biblioteca 14/04/2023 COMPRA   658.8 KOT fm 25284 14/04/2023 2 14/04/2023 LIBRO